Embrace the Ocean with Love, Bend Down, and Protect the Earth. International Coastal Cleanup (ICC) is a global movement initiated by Ocean Conservancy and carried out annually from September to October. Celebrated every year on the third Saturday in September, International Coastal Cleanup Day gathers volunteers around the world to classify and record the trash they collect from coastlines in a standardized ICC data form. The data is then sent back to Ocean Conservancy for analysis before being published in the ICC’s annual data report.


As global warming continues, let us look back on the carbon goals we have achieved in 2016. In March, we switched off the lights for Earth Hour in front of 20,000 people at the Taoyuan International Baseball Stadium to shine a light on climate change. In June, we collaborated with NTU Experimental Forest on the tree planting project to protect our forests and promote sustainability. In October, we headed towards Taoyuan’s Yong-an Fishery Harbor for our annual coastal cleanup volunteer effort to fulfill our promise to bend down and love the earth.

Take Action to Protect Our Planet

For 6 years in a row, O’right has invited staff and family members to join the world’s largest volunteer effort for our ocean: the International Coastal Cleanup. This year, our green contractors and green hair salons also showed their support for the coastal cleanup by bending down and picking up trash from the beach. Let us make a difference together! On October 29, a team of O’right staff and family members cleaned up the beach of Taoyuan’s Yong-an Fishery Harbor. According to the standardized ICC data form that shows the amount of trash collected that day, we helped remove 402 kg of trash that don’t belong on the beach, which is 13% more than the amount we collected the previous year. Out of all the trash collected, 18% were recyclable goods including plastic bottles, plastic cups, cans, glass bottles, 75% were non-recyclable waste such as plastic bags, plastic debris, buoys, fishing nets, toothbrushes, slops, polystyrene foam, and 7% were hazardous waste including needles, lighters, iron nails, and glass debris.

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Whales and dolphins wash up dead on shores with bellies full of plastic bags, seabirds are killed by plastic garbage, and sea turtles choke on straws. They are all victims of marine debris. Garbage found in our daily life that has not been properly recycled fills the ocean, washes up on shores, and ends up threatening the lives of innocent marine animals and even endangering ours. The World Economic Forum (WEF) estimates that by 2050 there will be more trash in the oceans than fish. We can do.


Think Green, Act Green
O’right Green Action Profile
(Date: 31 October 2016)
Planted 2,660 trees for the NTU Experimental Forest Forestation Project
Joined the Earth Hour movement
Joined the International Coastal Cleanup
Launched the 100% renewable plastic bottle to reduce carbon by 75%
O’right Green Headquarters reduced carbon emissions by a total of 888,088 kg, equivalent to planting 80,374 20-year-old trees and the amount of carbon absorbed by 2.4 Daan Forest Parks over the course of a year.